Search results for " Secondary data set analysis"

A managerial approach to firms’ networking strategy

2009

As recently pointed out by many authors and companies‟ manager, the company competitiveness is more and more based on the ability of a firm to build strategic and competitive networks with partners and competitors. Nowadays, in a competitive environment, firms are facing challenges such as the growing demand of innovation, the increasing competitiveness and the need to penetrate new markets, by using network strategies. Consequently, such motivations are putting an increasing interest on networking strategy issue, which are becoming an essential strength of company competitive strategy. In this work the most significant theories on firm networking are reviewed and an innovative strategic pe…